Marketing ROI Calculator
Measure campaign performance and optimize your marketing spend
Campaign Manager
Google Ads Q1
Cost: $5,000Revenue: $16,000Conversions: 45Duration: 90 days
ROI: 220.0%ROAS: 3.20x
Facebook Campaign
Cost: $3,000Revenue: $8,500Conversions: 28Duration: 30 days
ROI: 183.3%ROAS: 2.83x
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Overall ROI
206.3%
Total Profit
$16,500
ROAS
3.06x
Total Revenue
$24,500
Total Cost
$8,000
Conversions
73
Profit Margin
67.3%
Customer Metrics
Customer Acquisition Cost (CAC)$110
Average Revenue per Conversion$336
LTV to CAC Ratio3.06:1
💡 Performance Insights
- • ROI above 100% means profitable campaigns
- • ROAS of 3:1 is typically considered good
- • LTV:CAC ratio should be at least 3:1